000 00459nam a2200145Ia 4500
008 190829s9999 xx 000 0 und d
020 _a0 333 93719 8
082 _a658.8
_bRAM/MA
100 _aNAMAKUMARI, S.
100 _aRAMASWAMY, V.S.
245 0 _aMARKETING MANAGEMENT: PLANNING, IMPLEMENTATION AND CONTROL : GLOBAL PERSPECTIVE, INDIAN CONTEXT
250 _a3rd ed.
260 _bMacmillan Company of India Limited, New Delhi
_aNew Delhi
_c2002
942 _cBK
999 _c5
_d5