NAMAKUMARI, S. RAMASWAMY, V.S. <br/><br/>
MARKETING  MANAGEMENT: INDIAN CONTEXT.GLOBAL PERSPECTIVE 

 - 5th Ed. 
 - New Delhi  McGraw-Hill Kogakusha Limited, New Delhi   2013 
<br/><br/><label>ISBN: </label>978-1`-25-902641-6 
<br/><br/><label>Dewey Class. No.: </label>658.8  / RAM/M