MODERN MARKETING MANAGEMENT (Record no. 217)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00397nam a2200157Ia 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | NAI/MO |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | GEORGE, C.J |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | JOHN, J. |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Jose Paul |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | NAIR, K.C |
| 245 #0 - TITLE STATEMENT | |
| Title | MODERN MARKETING MANAGEMENT |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | Himalaya Publishing House, Bangalore |
| Place of publication | Bangalore |
| Year of publication | 1996 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Collection code | Permanent Location | Current Location | Date acquired | Source of acquisition | Cost, normal purchase price | Invoice Number | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| damaged | COMMERCE | MES LIBRARY, PONNANI | MES LIBRARY, PONNANI | 10/11/1996 | COS001 | 80.00 | 449 | 658.8 NAI/MO | 023894 | Books |