MARKETING RESEARCH IN A DIGITAL INFORMATION ENVIRONMENT (Record no. 20042)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00312nam a22001217a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780071270106 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | HAI/M |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | HAIR,JOSEPH F |
| 245 ## - TITLE STATEMENT | |
| Title | MARKETING RESEARCH IN A DIGITAL INFORMATION ENVIRONMENT |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | NEW YORK |
| Name of publisher | McGROW-HILL COMPANY |
| Year of publication | 2009 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Collection code | Permanent Location | Current Location | Date acquired | Source of acquisition | Cost, normal purchase price | Invoice Number | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| damaged | COMMERCE | MES LIBRARY, PONNANI | MES LIBRARY, PONNANI | 04/04/2023 | PD ACCOUNT | 750.00 | 13273 | 658.83 HAI/M | 39163 | Books |