MARKETING RESEARCH : AN APPLED ORIENTATION (Record no. 19711)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00323nam a22001337a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 978933255569 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | MAL/M |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | NARESH K MALHOTRA |
| -- | SATYABHUSAN DASH |
| 245 ## - TITLE STATEMENT | |
| Title | MARKETING RESEARCH : AN APPLED ORIENTATION |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | NEW DELHI |
| Name of publisher | PEARSON |
| Year of publication | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 968 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Collection code | Permanent Location | Current Location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| damaged | COMMERCE | MES LIBRARY, PONNANI | MES LIBRARY, PONNANI | 18/10/2022 | IIM KOZHIKODE | 450.00 | 658.83 MAL/M | 38794 | Books | ||
| damaged | COMMERCE | MES LIBRARY, PONNANI | MES LIBRARY, PONNANI | 18/10/2022 | IIM KOZHIKODE | 450.00 | 658.83 MAL/M | 38795 | Books | ||
| damaged | COMMERCE | MES LIBRARY, PONNANI | MES LIBRARY, PONNANI | 18/10/2022 | IIM KOZHIKODE | 450.00 | 658.83 MAL/M | 38796 | Books | ||
| damaged | COMMERCE | MES LIBRARY, PONNANI | MES LIBRARY, PONNANI | 18/10/2022 | IIM KOZHIKODE | 450.00 | 658.83 MAL/M | 38797 | Books | ||
| damaged | COMMERCE | MES LIBRARY, PONNANI | MES LIBRARY, PONNANI | 18/10/2022 | IIM KOZHIKODE | 450.00 | 658.83 MAL/M | 38798 | Books | ||
| damaged | COMMERCE | MES LIBRARY, PONNANI | MES LIBRARY, PONNANI | 18/10/2022 | IIM KOZHIKODE | 450.00 | 658.83 MAL/M | 38799 | Books | ||
| damaged | COMMERCE | MES LIBRARY, PONNANI | MES LIBRARY, PONNANI | 18/10/2022 | IIM KOZHIKODE | 450.00 | 658.83 MAL/M | 38800 | Books | ||
| damaged | COMMERCE | MES LIBRARY, PONNANI | MES LIBRARY, PONNANI | 18/10/2022 | IIM KOZHIKODE | 450.00 | 658.83 MAL/M | 38801 | Books |