MARKETING MANAGEMENT (Record no. 11492)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00340nam a2200133Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 8120316096 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | PHI/M |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | PHILIP KOTLER |
| 245 #0 - TITLE STATEMENT | |
| Title | MARKETING MANAGEMENT |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 10th Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | Himalaya Publishing House, Bombay |
| Place of publication | Bombay |
| Year of publication | 2001 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Collection code | Permanent Location | Current Location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| damaged | COMMERCE | MES LIBRARY, PONNANI | MES LIBRARY, PONNANI | 31/03/2008 | 395.00 | 658.8 PHI/M | 027056 | Books |